Business Details
14 Years
experience
Expert Accounting Services for Ambitious Business Owners
Starfish Accounting is a dedicated team of accounting professionals specialising in supporting ambitious business owners, particularly women, across the UK. Established in 2012, we combine technical expertise with a client-centric approach to deliver tailored financial solutions. Our services focus on empowering limited company owners to achieve financial freedom through strategic bookkeeping, Xero implementation, payroll management, and business development guidance. With a team of qualified accountants and a deep understanding of small business challenges, we prioritise transparency, flexibility, and practical support.Our commitment to leveraging cutting-edge accounting technology ensures clients receive efficient, accurate, and forward-thinking financial services. By fostering genuine relationships and maintaining a grounded, approachable ethos, we aim to be the trusted partner businesses rely on for sustainable growth and operational clarity.
Services
Xero Migration
Bookkeeping
Payroll Services
Financial Reporting
Xero Training
Details
- Year established: 2012
Highlights and features
- We specialise in supporting women-owned businesses with tailored financial strategies
- Our team includes Xero-certified experts with technical accounting proficiency
- Flexible working arrangements accommodate clients' lifestyle requirements
- Proven framework for improving business financial systems and processes
- Client-focused approach combining technical expertise with practical business advice
What people say
Genuine business support
Xero specialists
Flexible approach
Financial clarity
Trusted advisors
Services
Xero Migration
We specialise in migrating businesses to Xero accounting software, ensuring seamless data transfer and system integration. Our experts provide comprehensive training to maximise platform utilisation. This service helps businesses transition smoothly to modern accounting technology while maintaining financial accuracy.
Bookkeeping
Our regular bookkeeping service maintains up-to-date financial records with meticulous attention to detail. We ensure accurate transaction coding and timely reporting. This foundational service enables businesses to maintain compliance while making informed financial decisions based on reliable data.
Payroll Services
We handle complete payroll processing including tax submissions and employee documentation. Our service ensures HMRC compliance through accurate calculations and timely filings. This comprehensive solution removes administrative burdens while maintaining precise employee payment records.
Financial Reporting
We produce detailed financial reports that provide actionable business insights. Our analysis includes cash flow tracking, profit/loss statements, and forecasting. These reports help business owners understand performance metrics and make strategic decisions.
Xero Training
Our Xero-certified trainers provide tailored software instruction for business owners and teams. We cover core functionality and advanced features to maximise efficiency. This training empowers clients to use accounting technology effectively in daily operations.
People
Georgi Rollings
CO-CEO
Founded Starfish Accounting after identifying a need for flexible accounting support for working mothers. Brings expertise in Xero conversions and business systems, combining technical knowledge with understanding of small business challenges.
Emma Lawrence
CO-CEO
Joined Starsh in 2014, bringing leadership experience and a focus on flexible business solutions. Specialises in payroll and compliance while maintaining work-life balance through innovative business practices.
Christopher McMahon
Client Manager
Technology-focused client manager with expertise in accounting software solutions. Provides strategic support to business owners while maintaining a commitment to work-life balance principles.
Darren Leung
Client/Management Accountant
Qualified ACCA professional specialising in management accounting. Offers technical expertise in financial systems and problem-solving, supporting small businesses with complex accounting needs.
Andrea Thomas
Operations Manager
Manages internal operations and IT systems while supporting team efficiency. Combines organisational skills with a practical approach to problem-solving in accounting operations.
Questions
What accounting services do you specialise in?
We specialise in Xero implementation, bookkeeping, payroll management, financial reporting, and business development strategy for limited companies.
Do you work with businesses outside the UK?
While our office is in the UK, we provide services to businesses across the UK through our remote accounting capabilities.
How do you help businesses improve financial systems?
We use a structured framework to identify inefficiencies, implement Xero-based solutions, and provide ongoing support for continuous improvement.
What makes your accounting approach different?
Our approach combines technical expertise with practical business advice, focusing on empowering women-owned businesses through flexible, client-centred service.
Can you assist with Xero software issues?
Yes, we offer Xero health checks, migration services, and training to help businesses maximise the platform's capabilities.
